6 Benefits of Customer Loyalty Programs
Dec 21, 2022
Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into g...
Continue Reading6 Reasons Why Promotional Products Work
Dec 05, 2022
Promotional products were among the first types of advertising ever employed. Back then, Promotional products were among the first types of advertising ever used. Back then, they worked wonders. But w...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Sep 22, 2022
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue ReadingThe Best Apps For Organization
Aug 09, 2022
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar remind...
Continue ReadingImprint Everything: A Guide to Printing Methods
Feb 20, 2022
Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Oct 19, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingYour Product Decorating Questions Answered
Oct 12, 2021
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Sep 14, 2021
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue ReadingPersonalized Gifts for Business Partners
Sep 08, 2021
There are numerous occasions to give corporate gifts. It could be to mark a milestone for the company or to celebrate moving to a new office. Whatever the reason behind your gift might be, you always ...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Jun 19, 2021
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Jun 05, 2021
With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...
Continue ReadingHow to Work Smarter, Not Harder
May 29, 2021
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...
Continue ReadingThe History of Promotional Products
May 14, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...
Continue ReadingHow to be an Empathetic Leader and Still Get the Job Done
Apr 15, 2021
Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...
Continue ReadingWhy You Need Promotional Products
Apr 07, 2021
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...
Continue Reading6 Tips for Real Estate Agents to Build a Personal Brand
Mar 10, 2021
The real estate industry has only grown more competitive in recent years. These days, it's no longer enough just to put up a few flyers in your neighborhood or rely on word-of-mouth recommendations fr...
Continue ReadingLanyards: Everything You Need to Know
Mar 10, 2021
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Jan 26, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Nov 15, 2020
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue ReadingBusiness Travel: How COVID-19 Changes Everything
Sep 04, 2020
“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Aug 13, 2020
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...
Continue Reading3 Things Every Busy Professional Needs
Jul 22, 2020
If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...
Continue Reading6 Books That Every Business Owner Should Read
Jun 16, 2020
As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...
Continue ReadingYour Guide to Promotional Shirts
Apr 06, 2020
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue ReadingThe Secrets to Attracting Ideal Customers
Feb 15, 2020
You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...
Continue Reading5 Tips for Boosting Social Media Engagement
Feb 01, 2020
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Dec 27, 2019
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Dec 13, 2019
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...
Continue ReadingHow to Put Together an Onboarding Kit
Dec 05, 2019
Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Nov 21, 2019
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...
Continue ReadingYour Brand Is Your Business - Market It!
Nov 06, 2019
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...
Continue ReadingGraphic Design Terms Everyone Should Know
Oct 23, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...
Continue ReadingHow to Manage the Workload of a Leader
Aug 26, 2019
We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...
Continue ReadingHow to Protect Your Business From Hackers
Aug 12, 2019
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Mar 22, 2019
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...
Continue ReadingBranding 101: Let’s Talk Logos
Feb 21, 2019
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...
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