6 Books That Every Business Owner Should Read

Jun 16

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...

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Your Guide to Promotional Shirts

Apr 06

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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The Secrets to Attracting Ideal Customers

Feb 15

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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5 Tips for Boosting Social Media Engagement

Feb 01

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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Advice for Getting the Most Out of a Business Trip

Dec 27, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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5 Invaluable Marketing Books to Help Grow Your Brand

Dec 13, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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How to Put Together an Onboarding Kit

Dec 05, 2019

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

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16 Ways Color Affects Your Branding and Marketing

Nov 21, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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Your Brand Is Your Business - Market It!

Nov 06, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Graphic Design Terms Everyone Should Know

Oct 23, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

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How to Manage the Workload of a Leader

Aug 26, 2019

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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How to Protect Your Business From Hackers

Aug 12, 2019

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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What Millennials Want (And How to Work With Them)

Mar 22, 2019

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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Branding 101: Let’s Talk Logos

Feb 21, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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