Top Summer Promotional Items for Your Brand

  • Jun 29, 2022

Summer's already started! Sunshine, beach, fun - the only thing that's missing are promotional items appropriate for the summer. By changing your promotional goods throughout the seasons, you can ensure that your brand is prominently shown and that the items serve their intended function. And what better time to start than summer? If you're out of ideas, don't worry. We've got you covered with our list of the top summer promotional items for your brand. You're guaranteed to find something you like!


When the clouds part, most people like to spend their time lying in the sun, but that shouldn't mean they can't be careful when they do so. Sunscreen and an accompanying SPF lip balm are the perfect summer promotional items that send a great message about the risks of UV lights and sunburn. 

Giving out branded bottles of sunscreen and lip balm is an especially great promotional idea if your brand is hosting an outdoor event during summer. You will not only receive attention from the event-goers but also attract eyes from people who see your event-goers using your branded products anywhere else.

A woman applying sunscreen on her hand

Keeping your skin protected is one of the most critical things during summer.

Metal Drink Bottles

When the weather gets too hot, you've got to keep yourself hydrated. A great way to ensure your customers always have a sip of cold water at reach is by handing out metal drink bottles. Aside from keeping the water cold, they're incredibly durable and last all year round. That's why an eco-friendly branded water bottle is one of the best summer promotional items out there!

Cooler Bag

When playing with the kids at the beach or in the park, you must keep your beverages cold. A warm beer, wine, or soft drink on a steamy summer day is one of the most depressing things you can experience. Fortunately, there is a fix: a cooler bag. It's an ideal item for promotion since people don't frequently go out and buy things like this for themselves. Additionally, most cooler bags include a sizable decorative area where your brand may be clearly displayed.

However, when it comes to cooler bags, it's vital to distribute items that can serve their purpose. One of the biggest mistakes you can make when using promotional items is choosing an object, like a cooler bag, but making it so cheap that it doesn't cool down anything in the bag. People usually remember blunders like that.


Your audience should love receiving promotional sunglasses of a high caliber and attractive design. Selecting a traditional style will demonstrate that your company appreciates classic shapes and give you a respectable amount of room to put your design or logo. However, if you want to stand out, you can also go for heart-shaped or rainbow-shaped glasses that people wouldn't be able to miss.

A woman wearing sunglasses

Sunglasses are a summer essential that people love to get for free.

Beach Umbrella

Without a beach umbrella, family beach days are incomplete. When lounging on the sand, instant shelter from the scorching sun is delightful for adults and smaller children. Beach umbrellas are convenient for customers to move during the vacation season since they are simple to assemble and disassemble. Moreover, they have plenty of space for your branding that all beachgoers will be able to see from far away.

Beach Ball

Beach balls are another beach must-have! If you want to stand out, this is a super fun promotional item. It also demonstrates your brand's creativity and vibrancy. It has plenty of space for your branding, and it can provide users with hours of enjoyment while promoting physical activity for all ages. You don't even have to give it out near a beach! Blow-up beach balls are also perfect for bringing to a barbeque or a picnic in the park when you don't have enough space to pack a whole ball.


Flip-flops are always welcomed regardless of what you name them when it's time to visit the pool! Sandals always scream summer and are a terrific idea, especially when combined with other summery items like a tote bag or a frisbee. Giving out a pair of high-end flip-flops with molded rubber bottoms and neoprene arches can make your reward seem more expensive and last longer than the typical foam and rubber kind everyone always gets. However, you'll have to be careful about the sizing when giving these out.

If you're unsure if a product like this will be successful, try to get your customers to give you feedback on the website. A great way to display customer feedback is to use the best product review plugins on your WordPress website. If you get some negative feedback, you can use it and learn from it. However, chances are, when it comes to promotional items, you'll probably get a lot of grateful customers.

A pair of flip-flops in the sand

Giving away flip-flops is a unique way to attract consumers and have more eyes on your brand.

A Set Of Reusable Straws

As we already mentioned, hydration is of the utmost importance in the summer, and people should always have a drink at hand. That's why a promotional set of reusable straws is a great gift that promotes saving the environment and is also super useful. Like some other items on this list, most people won't go out of their way to buy things like this for themselves. However, when they get them for free, they're more than happy to use them daily.

Mini Phone Fan

Your audience will love it if you decide to give out mini-phone fans as a part of your summer promotion. There are plenty of options to choose from, but rarely does anything beat a hand-held 3-in-1 USB phone fan. Since it has a USB and it's directly powered by your cell phone, you won't have to worry about buying batteries or keeping it charged. This will make it much more accessible for the user and better for the environment as well.

Final Thoughts

When it comes to promotional items, you can rarely go wrong! People like free stuff no matter what it is! They'll cherish their presents forever if the quality isn't bad. We hope our list of top summer promotional items for your brand inspires you for this season!


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